At Signal Vine, we've already developed the infrastructure around hosting and building packages, but otherwise I would consider using such a service depending on what features it provides and how well it fits out process (and how much it costs, obviously). Bare hackage with private packages wouldn't cut it; if it did, we'd just run our own hackage server.
My thinking actually started with possibly running our own hackage server, but then you have to allocate a machine and take time/skills to administer it. So if a service like this is available at a similar or lower cost it starts to make sense. It also lowers the bar for commercial take-up, by sending a signal that commercial users are supported, and allowing "toe-in-the water" commercial projects at low upfront cost.
Roman
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